Logo & Trademark is an important concept that every entrepreneur must know. And, if you realize the difference and importance of trademark registration, it will certainly benefit you in your business. In this article, we will understand the difference between Between Logo vs Trademark.
What is a Logo?
A Logo is generally a symbol or graphical image that describes the business. It helps the businesses to distinguish themselves from others and establish a unique recognition in the market.
For example, Apple’s logo is worldwide famous and we can recognize a product or gadget that belongs to Apple Company.
As a result, Logo plays an important role in marketing as well as a graphical representation of the business. A good logo design online can create a positive perception in the mind of consumers and they can easily start recognizing your product and services.
Logo Design or a Logo can have the following elements:
- Fonts and Images
- Characters of Fiction
- Animals, Items or Short Forms etc
What is a Trademark?
It is a common perception that a Logo is a Trademark. However, you must know in logo vs trademark, the trademark acts as a protection for your logo.
In other words, trademark registration provides you legal rights to exclusively use your logos. Suppose, you have a logo design but your competitors start misusing it and they damage the reputation of your business.
Hence, You will need Trademark Registration to stop this from happening. Register trademark in India will save your business reputation as other people won’t be able to use it without your permission. But, if they do you can file a legal case and protect your business.
Furthermore, A corporate logo is one of the most widely trademarked symbols. Businesses use their logo on a variety of marketing and advertising materials, as well as products for sale, automobiles, clothes, uniforms, and other items.
So, your logo is in danger if it isn’t protected by a trademark. Anyone in an identical industry may use something quite similar without facing any difficulties and consequences.
What is the difference between logo & trademark?
|It doesn’t provide any solid protection.||It provides you with legal protection.|
|Others can start using your logo without your permission.||Others will need your permission to use or lease your logo after you have Trademark Registration.|
|The logo is generally a graphical image.||Trademarks can be of a variety of types including audio, colour hue, devices, numerals etc.|
|Competitors can misuse your logo.||Trademark Registration provides you with intellectual rights and thus no competitor can use your logo.|
Why is Logo Design and Trademark Registration Online Important?
A brand logo design and a trademark registration allow you to maximize the results over the internet and also protect your business reputation.
Furthermore, it aids your customers to avoid confusion and choosing only your product or service. Similarly, trademark registration restricts others from using your logo or mark. Using International Trademark Registration, you can also extend your legal rights worldwide.
Hence, it acts as an effective and inexpensive way to protect your brand globally. The advantages of International Trademark Registration are enormous and you can use it for your business growth and protection.
Common Questions on Logo and Trademark
Can you register your logo as a Trademark?
Yes, you can register your logo as a Trademark. The Logo must be unique and abide by all the trademark registration rules in India.
Who can apply to register a trademark in India?
An Individual or Firm can apply for trademark registration online to register a Trademark in India. The application should be in prescribed format and the period for which it shall be used should be also mentioned. Furthermore, the application should be in English or Hindi and submitted to the authorized officer.
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